U MOBILE WOWS SUBSCRIBERS WITH WOWLOUD

U Mobile Partners MNC Wireless, the First Telco to Launch Cloud-Based Legal Music Streaming Subscription Service 

Kuala Lumpur, 4 October 2012 – U Mobile Sdn Bhd, Malaysia’s most innovative and dynamic telco, has excited the mobile industry once again by being the first telco in Malaysia to offer a cloud-based legal music streaming subscription service to its subscribers, through a dynamic collaboration with MNC Wireless Bhd (MNC), a mobile and internet media specialist that provides users access to WOWLOUD’s enormous library of songs.  

For just RM4 a week, U Mobile subscribers can enjoy unlimited music streaming on WOWLOUD Premium+, which offers an extensive catalogue of millions of songs from all major and independent record labels in Malaysia. This partnership with MNC is another of U Mobile’s strategic and innovative initiatives to provide its subscribers an enhanced mobile experience – enabling them to enjoy their favourite tracks on-the-go. 

Music in the Clouds:  Lee Fook Heng (second from right), U Mobile’s Assistant General Manager of Prepaid Marketing with MNC Wireless Bhd (MNC)’s Chief Executive Office Chung Jaan Hao (second from left) cementing their partnership in offering WOWLOUD services to U Mobile subscribers.

U Mobile subscribers can also share their musical tastes with their friends and family via social networking platforms, such as Facebook and Twitter, by signing-in through WOWLOUD. 

Lee Fook Heng, U Mobile’s Assistant General Manager of Prepaid Marketing, said: “We are proud to be the first telco in the market to offer this innovative music streaming service. Services like WOWLOUD are a new trend of consuming music amongst the youth segment, driven by the great increase in smartphone adoption.” 

“We are delighted to be partnering with MNC to bring WOWLOUD to our subscribers, who can now stream their favourite songs from WOWLOUD’s extensive library of songs of various languages and genres. It is also more convenient for our subscribers as the fee is credited from their monthly bill or mobile credits, instead of having to pay separately with their credit cards or some other payment channels” he added.

Commenting on the fruitful partnership, Chung Jaan Hao, Chief Executive Office of MNC, said: “We are extremely excited to be expanding our relationship with a major mobile operator such as U Mobile to improve the mobile music experience for its subscribers. With the availability of our WOWLOUD Premium+ app, we are giving users what they are looking for – a convenient way to get access to music on their mobile phones and at the same time have the peace of mind knowing that the source of the music is perfectly legal.” 

This unique service is made available for smartphones, tablets and PC users. Users of iOS and Android mobile devices can now download the WOWLOUD application for free on Apple App Store and Google Play marketplace respectively. To subscribe to WOWLOUD Premium+, U Mobile subscribers are required to SMS ‘ON WOW’ to 28888 and the cost will be charged directly to their monthly mobile bill. Subscribers will then be provided a login ID via SMS to access the WOWLOUD Premium+ extensive music catalogue. 

Apart from WOWLOUD Premium+, users can also enjoy free music streaming online with WOWLOUD Free version that is compatible to both Mac OS and Windows XP OS and above.

For more information on U Mobile’s products, services and the latest promotions log on to www.u.com.my

For more information on WOWLOUD and its range of offerings log on to www.wowloud.com.